Esprit’s Fall/Winter 16 campaign presents a fresh interpretation of the #Imperfect narrative explored in previous seasons. Documenting the magnetic power of dance, the campaign is a natural celebration of diversity, individual expression and personal style.
The overall look is casual yet rich, thanks to lush and creatively textured knits, jacquards, wool and viscose fabrics. Kept wide with roomy popover tops and fluid blouses, and the new wider masculine pant and still popular culottes also have room to move. On the long and narrow, there are slim skirts and dresses, uncomplicated in cut and thus all the more striking, and the jumpsuit further continues its one-piece reign. Prints and patterns play a pivotal role, starting with wallpaper and muted Indian florals and paisleys plus novelty woven stripes and jacquards in earthy autumn hues. There’s a comfy, homey touch to it all, with slouchy sweaters, tops, slightly romantic dresses and skirts just waiting to be thrown on and enjoyed.
Letting go of all inhibitions, Esprit’s #ImPerfect campaign is a celebration of natural beauty and individual style as a confident and unique form of self-expression.